A lot of bakers have asked me to address the problem of under-charging for cakes in the bakery business. The best way to avoid this problem is to make sure you are costing out your products. If you are interested in … Continue reading
Tag Archives: Bakery
One of the most intimidating things about starting a business is the potential for failure. From small failures like dropping a wedding cake on the ground to the worst possible failure, bankruptcy, nobody is immune. The point of thinking about … Continue reading
VIDEO: Let Them NOT Eat Cake We don’t know for sure who said it and when it was said but the story of “Let Them Eat Cake” is one of poor governing, greed, ignorance, and wealth inequality. Whether it is … Continue reading
Video: Cake Order FailIn the bakery business, we get all kinds of weird phone calls. Every once in awhile, we get one from the type of customer who just doesn’t understand the laws of physics or the limitations of cake. Here’s an example of … Continue reading
Video: 10 Solutions to Price Complaints Check it out 125 Building Blocks for Your Bakery Business Video Transcript/Summary Bakers in business. Do you get upset when a potential customer undervalues the cost of your cakes? Does it make you want … Continue reading
DON’T WATCH THIS if you are eating food. Don’t watch this if you have a phobia about bugs. I mean if you are in the mood to hate watch something then, fine, hate watch me but I am warning you that this … Continue reading
In this tutorial, I’m going to zoom all the way in on the topic of “copying” when it comes to cake designs. I’ll explain the difference between what’s illegal, what’s unethical, and what’s perfectly fine when it comes to the work … Continue reading
Here are some marketing tips for your cake bakery business including how to effectively network and promote your dessert products in the wedding industry, plus suggestions on what NOT to do. VIDEO: 10 Ways to Market Wedding Cakes Plus 5 Ways NOT to … Continue reading
WARNING It is my doody to warn you that this article contains: Poop Humor Turd Cakes Poop Poisoning Stories Vital Information About Food Safety This sickness that we call the “stomach flu” really should be called the “accidentally ate poop virus” because that’s … Continue reading
The cake contract is a business tool that helps when working with customers on larger sized orders such as wedding cakes. The purpose of the contract is to clearly outline your policies and avoid loss due to customer fraud or order cancellations. Click here to … Continue reading
Here is the true story of one baker’s perseverance in the face of adversity. My friend, Jen Drury, is the owner of the specialty cake bakery, No More Boring Cakes in San Marcos, California, USA. All of the beautiful custom themed … Continue reading